

Markets Nordics
Industry Fashion
Gina Tricot experienced a 35% increase in conversion rate and 3x intent through our powerful AI-driven product recommendations by enhancing their on-site shopping experience. The group also greatly reduced manual work as Depict seamlessly handles its product recommendations and improved the brand’s overall E-commerce performance.
Background
In 1997, Gina Tricot set out to be a chain of stores that offered tricot garments. Now, they have grown to become an internationally-loved fashion retailer. Growing to ~150 stores across five markets is an incredible feat. Built on their modern, on-trend cuts and accessible prices, it was not long before Gina Tricot managed to become a reference in the retail world on both the European and international scales alike.